Rooibos: Where local meets lekker!
(South African term for something really, really good).
Home is where the heart is. For rooibos – our magic ingredient – that means the spectacular wilderness of the Cederberg Mountains. This unique 62 mile radius is the only place on the planet where rooibos grows and it’s the center of our universe.
So is rooibos actually healthy?
Short answer: YES
Long answer: Take a seat and pay attention.
Ever heard of antioxidants? Well, Rooibos is packed with them. We can’t quite promise eternal youth, but antioxidants certainly help to slow down the ageing process. Don’t know about you, but we’ll take all the help we can get.
Rooibos helps you to detox and feel more energetic. It’s got more than its fair share of essential minerals like iron, calcium, potassium, copper, manganese, zinc & magnesium. We need all of those to maintain strong teeth, healthy hair & skin and a good-looking skeleton.Rooibos also contains alpha hydroxyl acid – the science stuff that helps to reduce wrinkles.
So all in all not bad for a bush! No wonder it’s considered one of the Top 50 Superfoods of all time. You’re still paying attention? Good. We can go on. And we will.
Did we mention that it’s 100% naturally caffeine free? Say bye-bye to counting sheep and hello to your daily dose of 8 hourzzzzzz. Rooibos is also full of electrolytes. These are handy when it comes to rehydration and to help regulate your blood pressure. Last but not least … rooibos helps inflammation. If your mind says fun but your tummy says ouch, rooibos can help with that.
And if anyone asks, there’s the equivalent of at least 1 cupful of brewed rooibos goodness in every serving of BOS, that equals half of your daily dose of antioxidants. If it doesn’t say ‘organic rooibos’ then it’s not the real deal.